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Keep doing it, even when you don’t feel like it

The past 24 hours has been a non-stop rain storm here in Toronto. It's at times like this that things seem to slow down all around me- even just a little, which is a big deal when you live in a big city. But, even for the most disciplined entrepreneur, it also seems to effect your ability to just keep doing it, even when you don't feel like it. When I was a kid, things like the weather never seemed to get in the way of doing what I really wanted to do. Whether it was tearing off on my bike to explore uncharted territory by the Humber River or simply hanging out shooting hoops in the nearby schoolyard, nothing seemed to get in the way of what needed to be done. I guess the big difference between then and now is doing things you don't want to because no one else will! Besides, every entrepreneur knows plain well that the buck stops with them. Being an entrepreneur is literally a fight for your dreams. That's what makes being an entrepreneur so great, and why it also, at times, is why it can also suck. My day today consisted of juggling the delivery of chairs to my new office, tracking down where the delivery went, formulating a business plan, doing a marketing video, postings for social media, training on technology- then I had lunch! Does that sound familiar? It does if you've ever started a company from the ground up. It's during those times of juggling everything from strategy to marketing to delivery boy duties that you have to sometimes just dig deep and make the decision, "I'm going to…
John
May 25, 2017
Client CommunicationMarketingMindsetUncategorized

Why Your New Year’s Resolution Won’t Work

https://youtu.be/lQ6-nCLeDsI?t=4s I just love that video. The whole theme is about why your New Year's Resolution won't work. It says a lot about our motivation for change and our inability to do so. The real problem is not in our abilities though. Ironically, it's our desire to change that's part of the problem. It's not that setting goals is wrong in and of itself. The problem is in the way in which we set goals. Most of us can easily see the big picture of what we want to achieve. In the video spoof, its all about losing weight as part of our New Year's resolution. The fact is, many of us set the weight loss goal at a number that requires a long time to get there in a healthy manner. That goal, in essence, becomes too big for our minds to be able to execute in a realistic way. The problem is not in setting the goal in and of itself. Of course we should set goals. Setting goals for attaining healthy objectives is a good thing. The real problem is our inability to break that goal down into manageable, realistic "mini goals" to ensure we are successful. That becomes a real problem in achieving the desired objective, or "New Year's Resolution" and why so many of us fail when we set them. The way our brains are wired causes us to literally freeze up and not follow through on accomplishing the bigger goal when we are confronted with obstacles along the way to achieving the goal we had planned. Just like the video spoof, we get easily deterred by the smell of Mickey Dee fries when we…
John
January 11, 2017
MindsetUncategorized

Trump elected (and the world didn’t end) so let’s make our dreams “great again”!

Isn't it funny how we can get so caught up in the media hype of a pending doom and gloom event- only to discover there was nothing to really worry about after all? The world didn't end. It was still possible to dream. Remember Y2K? The apocalypse was supposed to unleash. Airplanes were going to fall from the sky. Wars were going to start as a result of nuclear missiles taking off on their own. But we're still here (thankfully)! On average, catastrophes usually occur a little closer to home and happen in our own little worlds. When Trump was elected as the new President of the United States, there was an initial outcry from those who were upset. There was also rallies of support from those who supported the decision. Since we are all still here, the bigger question becomes, "now what?". We still have to fight the good fight, get up each day and do the things we need to do to live our dreams. So since the world didn't end, I'm going back to doing the things I need to do to live my dream. All I know is that it takes a lot of work and determination. How determined are you to stay focused on your dream? It gets tougher when the "noise" of the world will do anything it can to drown out the music of your dream. I'm putting on my "dream headphones" and getting back to building my dream and making my life "great again"!
John
November 16, 2016